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Startup Essentials: Customer 101

November 21, 2022 @ 5:30 pm - 8:00 pm MST


This event is hosted at the Investor Lounge in the Platform Innovation Centre.


Having a business idea is great, but will people actually want what you’re creating?

In Customer 101, we’ll show you how to better understand your customer by diving into customer discovery and learning whether your business idea is something people want and need.

Customer 101 is for you if:

  • You have a business idea and want to make sure it has potential
  • You want to learn more about the problem you’re trying to solve with your idea
  • You want to learn who your potential customers are and what they want and need

Join us for this in-person event at Platform Calgary Innovation Centre!

Note: This workshop is designed for businesses that leverage technology (have some sort of tech element), but anyone is welcome to join (hint: almost all businesses use tech in some way!).


About Platform Calgary

Platform Calgary brings together the resources of Calgary’s tech ecosystem to help startups launch and grow at every step of their journey, from ideation through to scale. We focus on making all parts of Calgary’s startup ecosystem better resourced, connected, efficient and prominent.

Behind every great innovator is a great community. The newly opened Platform Innovation Centre is the front door to this community — a single point of access for people as they navigate Calgary’s innovation ecosystem.

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November 21, 2022
5:30 pm - 8:00 pm MST
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Platform Calgary
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Platform Innovation Centre
407 9 Ave SE
Calgary, Alberta T2G 2K7 Canada
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