This event is hosted at the KPMG Pitch Stage in the Platform Innovation Centre.
Intellectual Property (IP) Strategies that Defend Your Business
20 participants of the in-person session will receive a copy of April Dunford’s book Obviously Awesome, which shares how to nail product positioning to protect your business from the competition.
Defensibility is the #3 thing investors look for when evaluating the investability of a business.
One of the ways you can defend your business from the competition is to build a moat around the business – as people did in the old days to protect their castle.
During the moderated one-hour panel, four experienced entrepreneurs will share how you can use the intellectual property approach to protect your business.
There will be a Q & A period near the end of the panel.
REGISTER HERE: lu.ma/Kickstarting-Innovation