Intellectual Property (IP) Strategies that Defend Your Business

This event is hosted at the KPMG Pitch Stage in the Platform Innovation Centre.

Intellectual Property (IP) Strategies that Defend Your Business

​20 participants of the in-person session will receive a copy of April Dunford’s book Obviously Awesome, which shares how to nail product positioning to protect your business from the competition.

​Defensibility is the #3 thing investors look for when evaluating the investability of a business.

​One of the ways you can defend your business from the competition is to build a moat around the business – as people did in the old days to protect their castle.

​During the moderated one-hour panel, four experienced entrepreneurs will share how you can use the intellectual property approach to protect your business.

​There will be a Q & A period near the end of the panel.

REGISTER HERE: lu.ma/Kickstarting-Innovation